This is a film called 'Trembled Blossoms' made by Prada to launch their Spring/Summer 2008 collection. The illustrator James Jean also worked on designs for the collection and the catwalk shows.
Apparently, the more alien a model looks, the more likely it is they will achieve super-model status. This takes that to the extreme to a parallel universe of some kind of place of perpetual and beautiful cycles of metamorphosis, much like how some would describe Prada is, as a brand.
Typical of the Prada sensibility and brand ethos, the film is not confrontational, but provocative and inviting, and as irrelevant as it might appear to be, I think the film is a good pointer for brands when they try to break out of traditional ways of communicating. Simple, universal, positively inspiring.
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